July 3rd - Het Nieuwe Instituut

Het Nieuwe Instituut was a weird place all around. Entering the front door, I was confused to say the least. In the antechamber between the front door and the lobby, there were plastic bins full of soil and gardening materials were strewn about on metal shelves. I thought we wound up in another food forest type situation. However, the lobby and the general construction of the building did not lend itself to a greenhouse or any kind of place to grow plants. It was not until the presentation we had in the conference room did I actually understand what Het Nieuwe Instituut was about. The concept of the institution I absolutely love—to take an artistic perspective on modern day issues/topics. Their For the Record project, where its purpose is to deconstruct certain pieces of popular culture, like the music video to APESHIT by Jay-Z and Beyoncé, felt like a fresh take on the well established video essay. I also really enjoyed their Burn Out project because it is such a broad topic and felt that they could go just about anywhere with burn out as their main focus. Applying the idea of burn out to global man made climate change was really interesting because it places the onus on the viewer to confront climate change in a different manner, and I found out what the dirt was about. Art has so much value in so many aspects, I especially love the use of it at Het Nieuwe Instituut because instead of exhibiting art solely based on its aesthetic value, they use art as a medium for change in a non pretentious way. A novel idea for many.